There are many examples of how “failure to evolve” has led to the unthinkable fall of once titan companies and […]
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When legions of customers don’t like and distrust the conventional car buying process and those customers that do buy, many […]
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/ January 17, 2021 /
4 minute read
Sell a car verse earn a customer. What’s your strategy?
Why is customer retention so poor in the auto retailing industry? The answer is in the name…”auto retailing”. The primary […]
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/ October 14, 2020 /
1 minute read
Every company in the history of sales has their value proposition. This is a, “Our company is truly different from everyone else and valuable because…”
What’s Your Currency in the New Reality? Our Founder and CEO Steven Apicella has contributed to Agent Entrepreneur. Every company […]
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/ September 1, 2020 /
4 minute read
F&I PROVIDERS: In the customer’s digital ownership lifecycle journey (research – acquire – retain), are you part of the solution or problem?
Where do you stand with delivering great customer experience? Surveys reveal, 82% of companies believe they are meeting customer expectations […]
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/ August 9, 2020 /
4 minute read
How much has changed in ten years?…or even in this moment? The real question is…have you evolved to capitalize on those changes?
Do you remember the time when smartphones didn’t exist? It’s been around that long! The modern day smartphone was introduced […]
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/ August 3, 2020 /
5 minute read
A customer shows up at their selling dealer’s service drive for F&I support. Do you know what happens next?
Consider this daily occurrence…a customer needs F&I product support. They may search for their paper contract and look for the […]
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It’s a startling fact, that 7 out of 10 customers never return to their selling dealer…even after painstakingly selecting them […]
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