When legions of customers don’t like and distrust the conventional car buying process and those customers that do buy, many […]
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/ January 17, 2021 /
4 minute read
Sell a car verse earn a customer. What’s your strategy?
Why is customer retention so poor in the auto retailing industry? The answer is in the name…”auto retailing”. The primary […]
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/ October 14, 2020 /
1 minute read
Every company in the history of sales has their value proposition. This is a, “Our company is truly different from everyone else and valuable because…”
What’s Your Currency in the New Reality? Our Founder and CEO Steven Apicella has contributed to Agent Entrepreneur. Every company […]
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/ September 1, 2020 /
4 minute read
F&I PROVIDERS: In the customer’s digital ownership lifecycle journey (research – acquire – retain), are you part of the solution or problem?
Where do you stand with delivering great customer experience? Surveys reveal, 82% of companies believe they are meeting customer expectations […]
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